Alisha is a Marketing and Events professional, working in traditional, digital, and experiential marketing, and in event production, artist relations, and merchandise management. She has extensive experience in live music, community events, sports, and festivals, specializing in the planning, production, and marketing of events of all sizes from the smallest meet and greet experience to large-scale festival events and concerts.
She has worked with Real Monarchs during their championship-winning season, with Broadway Media for nearly a decade in their promotions and events departments building some of Salt Lake City’s best events, traveled with the Vans Warped Tour volunteering with nonprofit organizations, mixed sound for GRAMMY award-winning artists, graduated from the University of Utah after working more than full-time through her degree, and has built her own business providing artist relations management and merchandise sales and management services for over 15 venues, promoters, and companies in the Salt Lake Valley.
Alisha has a passion for the impact that events can have in a community, and sees the priceless value of bringing people together to celebrate and enjoy time together. She understands the power of being able to reach those audiences, from music to sports and more, with experiential marketing being the way to connect to people beyond traditional marketing efforts and create those positive experiences everyone wants for their brand.
Her pastimes include listening to music, going to concerts, traveling to new places, trying new food at every possible chance, petting adorable cats, and tweeting about music and soccer. She is a hard worker and fast learner always looking to bring her experience and skills to a new opportunity.